Tuesday, December 12, 2006
1:24 PM
Everyone
knows you can’t wholly judge a book by its cover, but often the cover does say
something about the content inside. The New Perspectives Series is all about
preparing students to become sophisticated software users, which is why our
cover art has traditionally had a cosmopolitan air. For Office XP, our covers
feature photographs of beautiful architecture from around the world. We’ve
updated this look with Office 2003 by showing photographs of art installations
that can be viewed from multiple angles.
Our vision for our Microsoft Office 2007 covers started with
the basic idea of a kaleidoscope, and how this simple tool offers a unique way
of viewing everyday objects. Similarly, the New Perspectives Series teaches
students not only basic software skills, but also gives them the context to
understand the methodology behind them.
From this idea, we searched for an artist who could help
translate our vision into art. The
images found on the cover of our new books are photographs taken of objects
found in nature.

The artist then manipulated the photographs through a series
of graphic design techniques, creating awe-inspiring kaleidoscopic images like
this one:

Finally, our art director placed these images in a new book
cover design that reflects the clear organization and refined approach of the
tutorials inside our new Microsoft Office 2007 books.

What do you think of
our new cover design? Share your thoughts with us!